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The Myths of Innovation: Scott Berkun
Scott Berkun by The Myths of Innovation is ready to stream cover-to-cover on RealAudiobooks.
In the new edition of this fascinating book, a book that has appeared on MSNBC, CNBC, Slashdot.org, Lifehacker.com and in the New York Times, popular author Scott Berkun pulls the best lessons from the history of innovation, including the recent software and web age, to reveal forceful and surprising truths about how ideas become successful innovations – truths people can easily apply to the challenges of today.
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12 tracks
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- 1 00. Preface 00:05:05
- 2 01. The Myth of Epiphany 00:29:04
- 3 02. We Understand the History of Innovation 00:32:55
- 4 03. There Is a Method for Innovation 00:33:39
- 5 04. People Love New Ideas 00:28:17
- 6 05. The Lone Inventor 00:27:42
- 7 06. Good Ideas Are Hard to Find 00:24:40
- 8 07. Your Boss Knows More About Innovation Than You 00:24:51
- 9 08. The Best Ideas Win 00:30:37
- 10 09. Problems and Solutions 00:19:21
- 11 10. Innovation Is Always Good 00:23:32
- 12 11. Appendix - Research and Recommendations 00:11:02
